Nasarawa State University, Keffi, through its Centre for Gender Studies, has screened the documentary Fairness at a Cost as part of activities marking International Women’s Day.
The event, organised in collaboration with Women Environmental Programme and Media Health and Rights, drew attention to the health risks associated with skin lightening and the impact of harmful beauty standards on society.
The screening, held on campus, brought together students, academics and advocates to reflect on issues of body image, self-acceptance and public health. Participants described the documentary as thought-provoking, noting that it challenged long-held perceptions about beauty and identity.
Speakers at the event stressed that skin lightening is not merely a cosmetic issue but one that raises serious health and social concerns. They called for increased awareness, especially among young people, to counter the influence of unrealistic beauty standards.
The organisers said the initiative aimed to spark conversations that promote dignity, healthier lifestyle choices and gender equality, while addressing the root causes of colourism.
Participants also encouraged wider viewership of the documentary, noting that such engagements are key to driving social change and empowering individuals to embrace their natural identity.
The screening formed part of broader International Women’s Day activities focused on advancing gender equality and promoting inclusive, health-conscious narratives within communities.